Online activity has exploded within the last century making an online presence critical to a business’ success. The world’s most successful businesses have taken advantage of the large audience of internet users by marketing online. Because the majority of their online audience consists of 18-22-years-old (Seock 541), companies market using social media, apps, and other popular digital medias. The simplicity, efficiency, and speed of online marketing makes it attractive to consumers and easy for companies to use. The ease of communication between businesses and their customers greatly increases customer loyalty and betters brand reputation. The purpose of this website is to inform audiences about the various online marketing techniques utilized by well-known companies and give an in depth explanation of why these techniques are successful in creating business. The map to the right shows internet usage around the world (Wolframalpha).